CareerBuilder veteran joins as vice president of sales to drive aggressive revenue growth

CHICAGO, May 3, 2016 — VISANOW, which integrates the best of people and technology to simplify and expedite the immigration process, today announced that Gretchen Keefner has joined the company as vice president of sales. She joins VISANOW following a record year of 61 percent growth for the company, including a 50 percent increase in new accounts compared to 2014 and the addition of numerous large enterprise customers across a variety of industries.

Prior to joining VISANOW, Keefner held numerous roles of increasing responsibility at CareerBuilder, working to deliver human capital data and technology to hundreds of organizations. Most recently, she served as director of major markets for its health care division, where she was responsible for partnering with the top 450 health care organizations in the United States to decrease costs and improve patient care.

“Gretchen’s vast knowledge of the human resources industry coupled with a deep understanding of building and managing consultative sales teams will be integral to accelerating the record growth we achieved last year,” said Dick Burke, president and chief executive officer of VISANOW. “In particular, her extensive work with health care organizations ranging from national hospital systems to regional home health companies will play a key role in expanding our services and capabilities in the health care sector — which continues to experience a growing skills gap that we know could be supported with international talent.”

Previously, Keefner served as director of national accounts for CareerBuilder’s staffing and recruiting group. She was involved in the development of advanced solutions for the 50 largest staffing firms in the United States.

Keefner is a candidate to receive a master’s degree in business administration from Northwestern University’s Kellogg School of Management. She received a bachelor’s degree in business administration from Illinois Wesleyan University.

“For more than 12 years, I have witnessed how breakthrough technology can significantly improve the lives of both employers and prospective employees,” said Keefner. “Early in my career, I saw firsthand how leveraging the internet revolutionized customers’ ability to recruit effectively. At VISANOW, I have the opportunity, once again, to eliminate obstacles in the hiring process through innovative technology. In today’s complex and talent-scarce market, businesses can’t afford to continue spending large amounts of time and money on their foreign national hiring process. VISANOW’s solutions allow HR leaders to spend more time where it counts — on strategic initiatives that increase retention, engagement and lead to greater business growth. I am thrilled to be a part of that.”

VISANOW streamlines the tedious and confusing visa application process by automatically gathering required information, forms and documents from both the sponsor and foreign national, then dynamically generating a complete, accurate and personalized application. Each customer is assigned a designated team of experienced and knowledgeable VISANOW-affiliated attorneys, who review the applications and provide consistent, proactive counsel and personalized attention throughout the process. This combination of automation, transparency and high customer touch offers an unparalleled user experience — driving a net promoter score of 77.


Founded in Chicago in 1998, VISANOW is a global immigration services provider integrating the best of people and technology. The company offers a transparent and streamlined way to navigate the tedious and confusing visa application process. Its patented online platform provides fast response times, easy access to case information and comprehensive customer support — helping customers save time, money and stress. Since its inception, the company has prepared cases for tens of thousands of individual and business visa applications with a 95%+ VISANOW-affiliated attorney case approval rate.*

Website, technology platform and administrative services are provided by, Inc., a Delaware corporation. Legal services are provided by VISANOW-affiliated attorneys. *Approval is not guaranteed in any given case; approval depends on the specific facts and legal circumstances of each case. This excludes B-2 visas. Please visit for more information.